Running a big giveaway through an integrated campaign
Strengthening the position of leading Labud's products using digital platforms
Market/ Croatia
CHALLENGE
By winning the consumer-voted award for product of the year, Labud has gained another acknowledgment for popularity! But Labud's story goes on, and its team had another goal – to strengthen its market position even more.
SOLUTION
We asked ourselves what users like the most? The answer was simple – promotional giveaways! With simple content production for social media platforms, Facebook and Google ads in synchronization with TV and radio commercials, billboards, and wobblers for stores, we captured the attention of all target audiences in Croatia.
WHAT WE USED
YouTube, Google Ads, Facebook and Instagram Ads, Content & Community management, Web & Graphic DesignYouTube, Google Ads, Facebook Ads, Instagram Ads, Content and Community management, Web and Graphic Design
